
Where the Ground Meets Grit:
Stories from the Road, Track, and Trail
Miles in Motion - 2025
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Bandit Grand Prix 2025
Photographed by Tanner Hoffarth, this series captures the intensity and atmosphere of the Bandit Grand Prix—a high-octane 5K and 3K race series that winds through the Brooklyn Navy Yard. Hosted by Bandit Running and race director David Trimble, the event fuses street race grit with pro-level precision: tight turns, roaring crowds, and a $12K prize purse. From heat to final, podium to afterparty, the photos reflect the raw speed, industrial energy, and community spirit that define NYC’s most electric new race.n goes here
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Hoka Trailish Series 2025
Photographed by Tanner Hoffarth, the Trailish series blurs the line between city edge and wilderness stride. Created in partnership with Outlandish and HOKA, this ongoing project invites runners to explore softer ground—without leaving their sense of community behind. Each run traces rugged paths, shared stories, and the joy of getting just a little lost together. It’s about finding trail moments wherever you are, and lacing up for the in-between.
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Soar x Point B Singlets 2025
Designed and shot by Tanner Hoffarth, this campaign captures the spirit of movement and belonging. As the sun dipped below the skyline, runners cut through golden light on a quiet NYC track—each stride a study in form and intention. The limited-edition Soar x Point B singlet stands at the intersection of precision and community, where performance meets purpose.
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Southbound 400 - 2025
Shot by Tanner Hoffarth while driving support for the content team, this series documents a 400-mile relay from the Canadian border to NYC. Moving with the rhythm of the road, the photos trace quiet pre-dawn handoffs, sunlit stretches through farmland, and fleeting moments of rest. Through dust, sweat, and long highway lines, Southbound 400 captures the spirit of endurance—not just in the runners, but in the crew that carried them forward.
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Usal x Lululemon City To Trail 2025
Shot by Tanner Hoffarth, this campaign follows the quiet shift from pavement to path—where skyline fades into tree line, and the city’s rhythm gives way to the pulse of the trail. Created in collaboration with Usal and Lululemon, City To Trail 2025 celebrates the launch of Lululemon’s new trail shoe, the Wildfeel. Designed for versatility and grounded movement, the Wildfeel carries runners through early light, changing terrain, and the in-between spaces that define the modern runner’s journey.
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NBD x 7th Street Burger Block Party 2025
Photographed by Tanner Hoffarth, this series captures the playful spirit of the No Bad Days x 7th Street Burger Block Party—a laid-back 5K meet-up turned summer hangout under the Williamsburg Bridge. What started as a casual run through the streets of Brooklyn ended with burgers, ice cream, music, and friends posted up curbside. The photos reflect the joy of movement without pressure, community without agenda, and a city summer in full stride.